KICKNEWS

U.S. Soccer partners with M+C Saatchi

March 10 – The U.S. Soccer Federation has appointed M+C Saatchi North America as its strategic integrated marketing agency as the federation ramps up commercial and fan engagement efforts ahead of the 2026 FIFA World Cup.  The partnership brings together the agency’s capabilities within a single operating model that combines data and audience insights with partnership marketing, experiential activations, brand development, and performance marketing.   “This relationship with U.S. Soccer, at this critical moment, Read more … The post U.S. Soccer partners with M+C Saatchi appeared f

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Stoichkov launches FIFA schools project in Greece

March 10 – The Bulgarian legend and Ballon d’Or winner Hristo Stoichkov was the central figure during the official launch of the innovative “FIFA Football for Schools” program in Athens.   The event, held on March 9, marked the beginning of a collaboration between the Hellenic Football Federation (EPO) and the Greek Ministry of Education, Religious Affairs, and Sports. In his role as a FIFA Ambassador, Stoichkov conveyed the full support of FIFA President Gianni Infantino, Read more … The post Stoichkov launches FIFA schools project in Greece appeared first on Inside W

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